Is exploratory research qualitative or quantitative?

Is exploratory research qualitative or quantitative?

Qualitative Research is primarily exploratory research. It is used to gain an understanding of underlying reasons, opinions, and motivations. It provides insights into the problem or helps to develop ideas or hypotheses for potential quantitative research.

What is exploratory qualitative research design?

Exploratory research design involves many qualitative data collection techniques such as in- depth interviews, focus groups and projective techniques. In-depth interviews are one-to-one interviews with respondents while focus group involves a group of 6 – 12 respondents in a congenial setting.

What are the quantitative research approaches?

Definition. Quantitative methods emphasize objective measurements and the statistical, mathematical, or numerical analysis of data collected through polls, questionnaires, and surveys, or by manipulating pre-existing statistical data using computational techniques.

What is exploratory research design with example?

Exploratory research is defined as a research used to investigate a problem which is not clearly defined. For such a research, a researcher starts with a general idea and uses this research as a medium to identify issues, that can be the focus for future research.

What is descriptive and exploratory research?

Exploratory research is one which aims at providing insights into and an understanding of the problem faced by the researcher. Descriptive research, on the other hand, aims at describing something, mainly functions and characteristics. Conclusive research is further subdivided into descriptive and casual research.

Is qualitative research difficult?

But this reasoning is fumble since qualitative research is a complex methodology where data collection and analysis can be mostly challenging. Sometimes lack of planning and inadequate attention paid to the properness of the selected approach considering the purpose of research will be problematic.

How do you use exploratory research design?

How To Conduct Exploratory Research

  1. Step 1 – Identify the problem. This is a common starting point for all types of research.
  2. Step 2 – Create the hypothesis.
  3. Step 3 – Conduct further research.

What is exploratory research example?

The following are some examples for studies with exploratory research design in business studies: A study into the role of social networking sites as an effective marketing communication channel. An investigation into the ways of improvement of quality of customer services within hospitality sector in London.

What is exploratory research design?

Exploratory research design is conducted for a research problem when the researcher has no past data or only a few studies for reference. Sometimes this research is informal and unstructured. It serves as a tool for initial research that provides a hypothetical or theoretical idea of the research problem.

What is explanatory research design?

explanatory Research is the conducted for a problem which was not well researched before, demnds priorities, generates operational definitions and provides a better-researched model. It is actually a type of research design which focuses on explaining the aspects of your study in a detailed manner.

Is qualitative or quantitative research easier?

In general, quantitative studies are easier to conduct, but require more participants than qualitative studies. Specifically, data collection in quantitative studies tend to require less time commitment from participants, and the data analysis can be conducted relatively quickly.